Few days ago, a singer friend messaged me and asked, “As a producer, what are you looking for in an artist?”. His question was actually very hard yet very easy to answer! I, same as most other producers, managers, labels and promoters, are looking for fresh talents with proper attitude. Here is why:
At least when it comes to Entertainment industry, when they say one is having some "attitude" problems, it is not only limited to being arrogant or ignorant or full of themselves, but it also includes issues such as bad time management, lack of commitment, not having a good common sense and in general anything that would make a person not very lovely! Remember, it’s entertainment. If you want to be shitty, and you can’t entertain even yourself to be a good person, how do you want to successfully entertain your listeners?
Those "so-so" ones said they're not interested or these interviews are too small for them.
The "nobody" ones (whom from the ﬁrst step decided to help them by interviewing them) completely ignored and did not respond at all!!
What I learned from this was that the humble artists were the successful ones and the losers are arrogant and over conﬁdent and maybe that's why they still are in this current stage despite years of being around in this industry!
Hangi Tavakoli is our in-house established and professional music producer with more than 14 years of experience in music production, mix and mastering, recording engineering, live sound designing/engineering, lyrics writing and music arrangement. He has produced more than 800 and written more than 2000 published songs to-date, including some major hits in international scale.Write something about yourself. No need to be fancy, just an overview.